trademark attorney

(480) 360-3499

kevin@yourtrademarkattorney.com

Using Design Marks to Avoid Descriptiveness Refusals

design marks

When a new business seeks protection for its trademark, generally we start with protection for its name.  The name is usually their most commercially valuable trademark.  Also, there are many reasons to start with the name itself, rather than a logo that incorporates the name.  However, in some cases it may make more sense to … Read more

Using the Trademark ID Manual for Descriptions of Services/Products

Trademark ID Manual

One of the most important steps in preparing your federal trademark application is drafting a description of services and products.  This tells the Trademark Office what you are (or will be) providing to the public under your trademark.  The description (also known as an identification or “ID”) is very important, and mistakes here can cost … Read more

What Is a Primarily Merely a Surname Refusal?

surname refusal

After the Trademark Office reviews your application, you may receive an “office action” on your application.  The office action will specify any reasons for rejection or issues that need to be addressed for your trademark application to move forward.  A common basis for rejecting an application is that the trademark is primarily merely a surname.  … Read more

What Is a Primarily Geographically Descriptive Refusal?

geographically descriptive

The Trademark Office rejects trademark applications for a wide variety of reasons.  If the attorney reviewing your application decides to reject it, you will receive an office action.  At that point, you will need to address all of the issues raised in the office action for your application to move forward.  One reason your application … Read more

Contact Kevin

P.O. Box 94208
Phoenix, AZ 85070

(480) 360-3499

kevin@yourtrademarkattorney.com

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