The best time to mold and create your brand is before you start your business.  This includes performing a trademark search to see if your chosen business name is available for use and registration.  Once you have conducted a search that yields a positive outlook, you will want to file your trademark application.  From there, … Read more

When you file a trademark application on an intent to use basis, there is an additional step to the process versus filing on an in use basis.  Before you get your trademark registration, you will need to show that you are using the trademark in commerce.  That means you must tell the Trademark Office you … Read more

The trademark registration process is not as quick as it used to be.  When my practice started, a new application might be reviewed in just a few months.  But now it can take almost a full year for an initial review of new applications.  Clients rightfully want to know how long it takes to register … Read more

When filing a trademark application with the U.S. Patent & Trademark Office, you must have a legal basis on which to make the filing.  The filing basis is like the foundation of your application.  If that foundation is not solid, it can cause problems either during the application process or in the future if your … Read more