I have frequently said that business owners should avoid trademark services such as LegalZoom and Trademarkia like the plague. The “About” section of this website even tells you that I think you are better off on your own than hiring one of these DIY trademark services. And I do believe that. However, you really should not be … Read more
In my earlier post on trademark searches, I described the basic idea of the knockout search. Today, I want to go into more detail on that subject. The knockout search is basic research that you can do yourself. You are looking for any obvious conflicts with existing trademarks. If your knockout search returns a very similar mark used for products/services … Read more
There are many benefits to successfully registering your trademark with the U.S. Patent & Trademark Office. That is why applicants file hundreds of thousands of trademark applications each year. There are no requirements that you hire an attorney to file your trademark application. In fact, many people (called pro se applicants) choose to do it themselves. … Read more
P.O. Box 94208
Phoenix, AZ 85070
for our mailing list!
